McKenzie Howe
CUE 4096 Field Study Fall 2017
What are your majors?
Cultural Entrepreneurship & Hispanic Studies
Where was your internship placement?
FEmn FEST https://www.femnfest.com/
What did your general duties involve?
Assist in event planning. Marketing via digital mediums. Monitor and use Google AdWords PPC marketing. Follow a Comprehensive Marketing Plan. Execute social marketing, with team, and search marketing upkeep. Collaborate in designing marketing material. Complete simple graphics duties
What was your most memorable experience?
The weekend FEmn FEST happened. It was awesome to see all of our hard work and dedication finally come together as amazing show. That weekend was incredibly satisfying and I was so sad to see it come to a close.
Has your internship influenced your career path?
I really loved the whole experience. It has really influenced me to continue taking on projects that involve digital marketing and event planning.